Ayad Mirjan’s interest in customer experience and customer service started when he was much younger growing up overseas and realizing that businesses tended to mistreat their customers unless there was a personal relationship or a mutual sense of familiarity. He went around trying to befriend every seller he intended to buy from as they seemed to have the upper hand…it took a short while to realize that the model was all wrong!
Coming back to his country of birth (the US) in his late teens, he took on several part-time jobs at popular retail stores in California as a customer service representative. He loved his customers, but disliked the frustrating experiences they often endured.
He graduated from the University of California, San Diego and moved to Washington, DC, with his wife, where he pursued a career in client services and relationship management.
To further his knowledge in the area of customer service management, he then pursued his Executive MBA degree in the UK at Henley Business School, where he specifically focused on the area of customer experience and customer loyalty
He currently lives in Washington, D.C. where he also works as a customer service experience consultant.