INDUSTRY REPORT: Serialisation in Pharma
Pharmaceuticals consistently rank within the top ten categories for counterfeit goods and the risk to products can vary from country to country. In response pharmaceutical manufacturers are investing more in product security initiatives, such as serialisation which involves coding products uniquely at the item level.
In this industry report we provide expert insight and analysis from key opinion leaders in the field on the trends in battling counterfeit drugs through serialisation.
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