e-Patient
3 Key Drivers that Have Enabled the Rise of the Patient
August 28 by Shirley WilliamsWhat exciting times we are living in. Well I guess it depends on what side of the table you happen to be sitting but I think it exciting regardless. It is fair to say marketing as we know it has radic...
Do Pharma Organisations do enough to encourage the e-patient?
August 23 by Niamh Madigane-patient : meaning (also known as Internet patient, or Internet-savvy patient) is a health consumer who uses the Internet to gather information about a medical condition of particular interest to t...
