Many life sciences companies are guilty of overlooking the impact of impersonal one-size-fits all email campaigns. Open rates are typically very low for mass emailing campaigns, the average click-through rates and engagement levels are also weak. At the same time, life sciences companies need to manage the risk of commercial team members sending unapproved emails to customers.
The answer?
Use a personalised, compliant email system.
Read this best practice guide to find out more on extending your face-to-face conversations without compromising compliance and significantly increasing your click through rates.
Challenges addressed
- Reaching the right audience
- Improving customer engagement
- Ensuring compliance
Download the guide using the red button above
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