[Panel Webinar] How to tap into pharma’s $100bn digital transformation opportunity

Learn top tips for employing a pragmatic structured approach to digital transformation from a panel of experts at Merck

Find out how to construct a digital-enabled business model to enhance your digital transformation journey during this panel discussion with Merck

This webinar will take place on:
February 23, 2021
02:00 PM - 03:00 PM GMT

Next-generation digital technologies are having an immense impact on the drug discovery process. The pharma industry is witnessing a steep rise in the use of AI-driven solutions in early-stage drug discovery, deep-learning technologies for compound screening, and lead identification and automation enhancements in the lab.

With these developments in mind, Pharma IQ’s upcoming panel discussion will feature industry-leading experts from Merck who will identify crucial steps required to navigate and harness the full potential of digital technologies in pharma. Using real-world examples, our expert panel will explain why having a structured methodology to digital transformation accelerates business growth, as well as revealing how to prevent silo mentalities from emerging.

Join this webinar to learn:

  • The pragmatic short-term opportunities created through digital transformation.
  • How to adapt the short-term opportunities for long-term digital business success.
  • Top tips for getting started on your digital transformation journey.
  • The importance of having a digital data strategy to improve pharma development.

Sign up now to secure your free place.


Dr. Haydn Boehm, Head of Commercial Marketing - Connected Lab at Merck Group

Haydn Boehm is the Head of Commercial Marketing for Merck’s Connected Lab digital program and has over 20 years’ experience in marketing and business development within the life scientific sector. Boehm has a PhD in Organic Chemistry from the University of Nottingham, UK.

Alessandra Pepe, AD Processes and Infrastructure Manager at Merck Group

Dr. Pepe has a PhD in cancer biology and DNA repair and extensive experience in development and validation of cell-based assays. In her current role, Dr. Pepe scouts, manages and coordinates efficiency and innovation projects to improve process efficiency and ensure operational and organizational excellence. As a certified Lean Six Sigma Green Belt, Dr. Pepe fosters sustainable continuous improvement initiatives and drives the implementation of lean processes in the analytical development field.

This webinar will take place at:

  • 9am EST
  • 6am PST
  • 2pm GMT
  • 3pm CET