Enhancing marketing effectiveness through multi-channel engagement, content marketing, analytics and sales force integration

Marketing and Sales are undergoing a period of transformation within pharma – moving from a strategy that was predominately focused on boots on the ground to one which is smaller, leaner and ultimately more digital.

With that in mind, Digital Sales and Marketing for Pharma 2021 will be focused on:

  • Developing an effective multi-channel customer engagement strategy across both B2B and B2C channels
  • Leveraging data and analytics to optimize marketing activities and guide marketing investment decisions
  • Utilizing a content marketing approach in order to drive sales ready leads to your sales teams
  • Understanding how best to utilize digital channels in a highly regulated industry
  • Creating and executing plans for marketing and selling specialist therapies

5 Reasons to Attend

Hear the best case studies from across the globe
Watch the event to fit your schedule

Access the content on demand and watch in your own time

Assess the latest technological innovations

It is 100% free to attend

Who should attend?

Pharma IQ Live is designed for Heads / Directors / General Managers of

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Marketing
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Digital

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Sales

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Commercial

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Insights and Analytics

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Market Access

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Patient Experience

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Advertising and Brand

Pharma IQ Online Events | Who attends
Digital Sales and Marketing for Pharma last year attracted over 650 attendees from organizations such as:
Abbott, Abbvie, Adare, Alfasigma, Allergan, Almac, Astellas, AstraZeneca, Bayer, Boehringer Ingelheim, 
Bristol-Myers Squibb, Chiesi, Elan Pharma, Eli Lilly, Ferron, Gedeon Richter, GlaxoSmithKline, Ipsen, Janssen, LEO Pharma Canada, Lundbeck, Merck, Merz, Mylan, Novartis, Novo Nordisk, Orion, Pfizer, Ranbaxy, Raremark, 
Roche, Sanofi, Servier, Takeda, Teva. UCB and many many more!

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Step 1: Register
Click on any of the register buttons on this page. Enter your information and secure your place

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Step 2: Confirmation Email
This will be dispatched upon registration and will contain information like how to login

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Step 3: Schedule Time
Mark the time in your calendar so you can be free of distractions to watch the presentations

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Step 4: Watch the Event
Click the link in the confirmation email and prepare questions for our industry-leading speakers

Get Involved with Pharma IQ Live

For more information on how Pharma IQ is uniquely placed to help you shape and deliver your message to your target audience - contact us now!

Gemma Mills
Head of Online, Pharma IQ
customerservicepharma-iq.com@iqpc.com
+44 207 368 9431