Eli Lilly Face Challenges involved in Complying to Serialisation Requirements with Success

Niamh Madigan

Eli Lilly's experience of complying with strict Turkish serialisation requirements has taught them how to handle future implementation of serialisation globally in a more effective manner, explains Hicham Safine, Europe/AMEA/CIS Quality Consultant at Eli Lilly. And just how will the Falsified Medicine Directive impact the pharmaceutical industry when fully implemented?
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