Evaluation of the Outcomes and Conclusions that can be Drawn from the EFPIA Pilot in Sweden and Insights into Future Activities At EFPIA to Address Counterfeiting
In this presentation Grant Courtney, Global Serialisation Lead (GSK), EFPIA Representative, discusses:
- Introduction to the approaches that were tested during the EFPIA pilot in Sweden
- Evaluation of the results of the pilot and how they can be translated to create a best practice approach to mass serialisation
- Current thinking on the issues to address as we approach serialisation in Europe
This presentation was filmed at IQPC's Serialisation & Traceability 2010.
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