Evaluation of the Outcomes and Conclusions that can be Drawn from the EFPIA Pilot in Sweden and Insights into Future Activities At EFPIA to Address Counterfeiting

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In this presentation Grant Courtney, Global Serialisation Lead (GSK), EFPIA Representative, discusses: Introduction to the approaches that were tested during the EFPIA pilot in Sweden Evaluation of the results of the pilot and how they can be translated to create a best practice approach to mass serialisation Current thinking on the issues to address as we approach serialisation in Europe

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