The Calm Before the Storm: Preparing for the EU Pharma Package

Pharma IQ

Jim Thomson, Chair of the European Alliance for Access to Safer Medicines (EAASM), discusses the implications of the EU Pharma package with Helen Winsor from Pharma IQ. Thomson explains how pharmaceutical packaging and anti-counterfeiting measures have changed over the past five years. He then talks about the current challenges for the industry associated with fighting counterfeiting and improving patient safety, and the activities EAASM has been involved with to help overcome these challenges...
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