Pharmaceutical Serialisation - The Global Problem with No Global Solution
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Pharmaceutical Serialisation - The Global Problem with No Global Solution
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Serialisation is a global problem and the different regional requirements are challenging. In this Pharma IQ interview Pasi Kemppainen, executive consultant for serialisation and traceability and current lead of serialisation implementation at Orion Pharma, shares his insights on why the pharmaceutical industry has been slow to adopt mass serialisation, key implementation challenges and preparing for regulation requirements in the future. Kemppainen also discusses the uniqueness of serialisation in China and shares lessons learnt from launching the Original1 On-Demand in the country.
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Pasi Kemppainen
global pharmaceutical serialisation
China
Turkey
Brazil
USA
EU
serialisation strategy
pharmaceutical serialisation
serialization
pharmaceutical serialization
